PURE BEGINNINGS

Pure Beginnings is a South African brand with more than 10 years of experience in organic and natural cosmetics. Pure Beginnings products use ingredients that are approved by ECOCERT Greenlife. The products use mild surfactants that do not release moisture from the skin. The products support African communities and biodiversity conservation through ethical biotrade. The brand ensures that all their products are rapidly biodegradable, eco-friendly and safe for bodies of water. The brand uses only recyclable packaging. All products are certified by Vegan, Phytotrade Africa and Cruelty free associations.