For over 40 years, Lumene has applied the heritage of arctic nature into its products using rare arctic and northern elixirs, combining them with pure arctic spring water and carefully selected skincare ingredients to create powerful beauty products.

At IDA WARG Beauty, we believe beauty should feel as good as it looks. We are a Swedish beauty brand creating effective, feel-good products that deliver results you’ll love - every day.

Björk is a series of professional haircare products created with high performing ingredients that give you the right results with a clear conscience. Our goal now is to become Europe’s most sustainable professional haircare brand, one step at a time.